UPDATE: We've heard from the tower's developers that they're ditching the "X" and rebranding the tower with the name Sixth and Guadalupe. As the preeminent media source for coverage of tower names in downtown Austin, we are fascinated to learn the rationale behind this change in the near future.
Sixth and Guadalupe, the mixed-use tower now under construction in downtown Austin bringing a reported 66 floors of office . . .
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