A detail of an architectural illustration for the Roadhouse and Junction hotel planned by Los Angeles developer BLVD745 at 2500 Willow Hill Drive. Image: Michael Hsu Office of Architecture
Los Angeles hospitality development firm BLVD745 plans to build a 128-room, four-story location of its boutique Roadhouse Hotel and Junction brand in Southeast Austin at 2500 Willow Hill Drive, a 2.73-acre site currently occupied by a carwash located near the corner of East Riverside Drive and South Pleasant Valley Road.
This will be the second development in the area to replace a carwash at an address with “Willow” and “Drive” in the name — the Aspen Heights apartment project planned on Willow Creek Drive is only a few blocks west from this site.
Looking west at the Willow Hill carwash site. Photo by James Rambin.
Commercial real estate broker Russel Moore, who represents the sale of the property, confirmed that the site is currently under contract, and that the hotel development is in the early stages of feasibility assessments, but is “moving through the process.” According to a preliminary site plan filed with the city, the developer has hired local architect Michael Hsu — previously recognized for the design of the South Congress Hotel, among many other buildings — for the project’s design, along with landscape architects Benkendorfer+Associates and engineering firm Jones|
A view of the 2500 Willow Hill Drive address and its surroundings, with context provided for other developments directly adjacent to the planned hotel site. Image: Google Maps / James Rambin
This fantastically-named hotel would join several nearby developments on the rapidly-developing East Riverside Drive corridor, including the residential and retail project South Shore Highline, located directly to the northwest of the carwash site, along with the 97-acre mixed-use development formerly known as Project Catalyst planned on the northeast side of the intersection of East Riverside Drive and South Pleasant Valley Road.
Looking towards downtown from the Willow Hill Drive carwash site. Photo by James Rambin.
We don’t have a rendering of the space at this time, but these architectural drawings included in the hotel’s preliminary site plan give us a general impression of its design, with three separate buildings planned:
Architectural illustrations for the location of the Roadhouse hotel planned at 2500 Willow Hill Drive in southeast Austin. Image: Michael Hsu Office of Architecture
Developer BLVD745’s existing portfolio includes the restoration of the historic Ace Hotel in downtown Los Angeles, but the Roadhouse brand is its first in-house chain, with multiple locations planned in Southern California — though none are complete at the moment. This potential Austin location would be the developer’s first Texas project.
The hotel’s website contains more information about the features of the chain:
We give you the best mattress, a great shower head, a well-designed room with a thoughtful approach to both men and women, a dedicated communal work space, a coffee shop, a health-conscious grab and go market, and a full-service bar and restaurant. […]
Affordable and convenient: Roadhouse is the hotel for everyone – a community built around its neighborhood with events and social functions for all – from kids to adults. The modern American farmhouse design is reminiscent of simplicity and a return to the roots of hospitality. […]
The restaurant is a component of the ground floor space called Junction – a communal work space, business center, meeting space, market, gym, pool and pool house. Junction is a public space with free high-speed WiFi for hotel guests, travelers, and local residents.
— Roadhouse Hotel and Junction Site
A rendering of the Roadhouse hotel planned in Los Angeles, shown below, includes details similar to the illustrations from the site plan for the Austin location, and might give us a decent idea of what the Willow Hill hotel will eventually look like — at least we know they’ll both have chimneys:
A rendering of a planned Los Angeles location of the Roadhouse hotel chain. Image: Roadhouse Hotel and Junction / BLVD745
Though this area may not seem like prime real estate for a boutique hotel, keep in mind that it isn’t the first operation of its kind in the general area — the Austin Country Club was located just down the street from 1950 to 1984, and with the opening of Oracle’s corporate campus only a few blocks away, this hotel is likely set to fill a new need in the local market. Perhaps more importantly, by replacing a carwash instead of a residential property, the project isn’t directly displacing anyone from the neighborhood — an issue we’ll probably be forced to recognize as the corridor continues its rapid development.
East Riverside Real Estate
-
$319,000
1830 River Crossing Circle #D
Austin, TX -
$1,075,000
MLS # 6980684
Austin, TX -
$500,000
6030 Bluebell Circle
Austin, TX -
$715,000
1518 Frontier Valley Drive
Austin, TX -
$475,000
2701 Mulford Cove #B
Austin, TX -
$345,000
6001 Bluebell Circle
Austin, TX -
$315,000
1201 Grove Boulevard #901
Austin, TX -
$599,999
2101 Montopolis Drive #5
Austin, TX -
$220,000
2124 Burton Drive #211
Austin, TX -
$549,000
6801 Canal Street
Austin, TX -
$500,000
2001 Parker Lane #134
Austin, TX -
$350,000
MLS # 2322405
Austin, TX -
$325,000
1740 TIMBER RIDGE Road #137
Austin, TX -
$699,999
2306 Maxwell Lane #1
Austin, TX -
$499,000
1700 Poppy Seed Lane
Austin, TX -
$319,000
6528 Circulo De Amistad
Austin, TX -
$520,000
1102 Vargas Road
Austin, TX -
$517,000
7524 Cayenne Lane
Austin, TX -
$349,000
6103 Hogan Avenue
Austin, TX -
$399,000
6008 Fairway Street #1
Austin, TX -
$525,000
6008 Fairway Street #2
Austin, TX -
$359,000
1730 Timber Ridge Road #153
Austin, TX -
$464,999
2601 Parker Lane #B
Austin, TX -
$645,000
2624 Metcalfe Road #15
Austin, TX -
$679,000
2624 Metcalfe Road #21
Austin, TX
-
$319,000Lot Size5,445 sqft
Home Size1,059 sqft
Beds2 Beds
Baths3 Baths
-
$1,075,000Lot Size1,242 sqft
Home Size2,528 sqft
Beds4 Beds
Baths5 Baths
-
$500,000Lot Size6,504 sqft
Home Size943 sqft
Beds2 Beds
Baths1 Bath
-
$715,000Lot Size4,152 sqft
Home Size2,004 sqft
Beds3 Beds
Baths3 Baths
-
$475,000Lot Size14,245 sqft
Home Size1,097 sqft
Beds3 Beds
Baths2 Baths
-
$345,000Lot Size7,188 sqft
Home Size900 sqft
Beds3 Beds
Baths1 Bath
-
$315,000Lot Size3,050 sqft
Home Size610 sqft
Beds1 Bed
Baths1 Bath
-
$599,999Lot Size3,193 sqft
Home Size1,500 sqft
Beds3 Beds
Baths3 Baths
-
$220,000Lot SizeN/A
Home Size661 sqft
Beds1 Bed
Baths1 Bath
-
$549,000Lot Size5,716 sqft
Home Size1,102 sqft
Beds3 Beds
Baths1 Bath
-
$500,000Lot Size5,711 sqft
Home Size1,305 sqft
Beds2 Beds
Baths3 Baths
-
$350,000Lot Size2,004 sqft
Home Size610 sqft
Beds1 Bed
Baths1 Bath
-
$325,000Lot SizeN/A
Home Size809 sqft
Beds2 Beds
Baths2 Baths
-
$699,999Lot Size6,709 sqft
Home Size1,475 sqft
Beds3 Beds
Baths3 Baths
-
$499,000Lot Size4,949 sqft
Home Size1,203 sqft
Beds3 Beds
Baths2 Baths
-
$319,000Lot Size5,071 sqft
Home Size1,088 sqft
Beds3 Beds
Baths2 Baths
-
$520,000Lot Size7,014 sqft
Home Size988 sqft
Beds3 Beds
Baths1 Bath
-
$517,000Lot Size4,400 sqft
Home Size1,429 sqft
Beds4 Beds
Baths2 Baths
-
$349,000Lot Size7,976 sqft
Home Size1,128 sqft
Beds3 Beds
Baths2 Baths
-
$399,000Lot Size2,335 sqft
Home Size701 sqft
Beds2 Beds
Baths1 Bath
-
$525,000Lot Size2,980 sqft
Home Size1,066 sqft
Beds3 Beds
Baths3 Baths
-
$359,000Lot Size885 sqft
Home Size844 sqft
Beds2 Beds
Baths2 Baths
-
$464,999Lot Size7,602 sqft
Home Size1,122 sqft
Beds3 Beds
Baths2 Baths
-
$645,000Lot Size3,267 sqft
Home Size1,600 sqft
Beds3 Beds
Baths3 Baths
-
$679,000Lot Size3,267 sqft
Home Size1,850 sqft
Beds3 Beds
Baths4 Baths
Leave a Reply