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You are here: Home / News / Here’s the Travis, Bringing 50 Floors of Apartments to the Rainey Street District
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Here’s the Travis, Bringing 50 Floors of Apartments to the Rainey Street District

James Rambin April 11, 2019 Comment

Rainey’s rising. Image: Genesis Real Estate Group

Ever since the Villas on Town Lake condos at 80 Red River Street finally came down earlier this year, we knew it was only a matter of time until we’d see a progress update on The Travis, an apartment tower planned atop the former condo site by Dallas developer Genesis Real Estate Group.

Genesis purchased the 2.3-acre property, located near the shore of the lake on the west end of the booming Rainey Street District, back in 2017, but plans were vague — besides the name “The Travis,” we knew the building would be 45 floors in height or more, with a possible second tower rising later on the site. Now, thanks to a rendering recently uploaded to the Genesis website, we’ve got our first view of its design:

A view of the Travis apartment tower, directly adjacent to the Hotel Van Zandt & Shore Condos. Image: Genesis Real Estate Group

Recent city filings for the address mention Dallas firm GDA Architects, the folks behind the Fifth & West condos on the opposite side of downtown, as involved with the project — and though we haven’t heard an official confirmation, it’s a fair bet we’re looking at their design in the above image, since Genesis has worked with them on a couple of tower developments before.

The site also includes a brief new description of the building — which, we noted, uses the word “luxury” twice:

Our upcoming luxury living multifamily development project, The Travis, will be Austin’ s tallest exclusive use apartment tower with 50 stories and 414 units. Located near Lady Bird Lake and just a block from Austin’s famous Rainey Street District, The Travis will be a state-of-the-art luxury building right in the heart of Downtown Austin.
— Genesis Real Estate Group Site

414 new apartments is certainly nothing to sneeze at, especially since the developer’s hoping to fit a second residential tower at this same address sometime in the future. It’s worth noting that only in the last year or so, we’ve seen designs for three new buildings all hovering around 50 stories in height show up in the Rainey Street District alone — 44 East Avenue, 90 Rainey Street, and now this.

They don’t all look exactly the same, mind you, but there are a few similarities:

The design of upcoming Rainey Street District towers, including the Travis (left), 90 Red River (center), and 44 East (right). Images: Genesis Real Estate Group / Nelsen Partners / Page

To some extent, these designs are driven by Austin’s current development code — which is actually part of why the city’s looking to loosen up a couple of its existing restrictions on tall, skinny towers, good news for those of us who like efficient use of downtown space. This “tower and podium” residential architecture is common in rapidly-growing cities like Vancouver, so it’s funny that Joe Houssian, owner of Canadian development firm Intracorp behind the 44 East tower, told the Austin Business Journal earlier this year that our city reminds him of Vancouver 20 years ago! (He also said Austin had a much better music scene, so he’s fine.)

Other than this new image and the description from Genesis’ site, we don’t have much else to run with on this project at the moment, though coverage from last year states the developer hopes to break ground on the tower sometime in 2019. Anyway, it’s nice to get a peek at what’s next for this corner of downtown, which is now experiencing a growth spurt the likes of which the neighborhood’s never seen before — especially in terms of height. For Rainey Street, it seems, 50 floors is the new normal.

Rainey Street Condos For Sale

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  • $649,900 603 Davis Street #604
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48 East Avenue #2903
Austin, TX
Photo of 48  East Avenue #2903, Austin, TX 78701 (MLS # 2196520)
$719,900
Lot Size
17,904 sqft

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641 sqft

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44 East Avenue #1607
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Photo of 44  East Avenue #1607, Austin, TX 78701 (MLS # 3439383)
$1,250,000
Lot Size
N/A

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1,221 sqft

Beds
2 Beds

Baths
2 Baths

70 Rainey Street #1908
Austin, TX
Photo of 70  Rainey Street #1908, Austin, TX 78701 (MLS # 5246691)
$1,695,000
Lot Size
N/A

Home Size
1,434 sqft

Beds
2 Beds

Baths
2 Baths

603 Davis Street #604
Austin, TX
Photo of 603  Davis Street #604, Austin, TX 78701 (MLS # 2434110)
$649,900
Lot Size
214 sqft

Home Size
1,136 sqft

Beds
2 Beds

Baths
2 Baths

48 East Avenue #1608
Austin, TX
Photo of 48  East Avenue #1608, Austin, TX 78701 (MLS # 5281895)
$769,900
Lot Size
17,904 sqft

Home Size
803 sqft

Beds
1 Bed

Baths
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  • 48 East Avenue #2903
    Austin, TX
    Photo of 48  East Avenue #2903, Austin, TX 78701 (MLS # 2196520)
    $719,900
    Lot Size
    17,904 sqft

    Home Size
    641 sqft

    Beds
    1 Bed

    Baths
    1 Bath

  • 44 East Avenue #1607
    Austin, TX
    Photo of 44  East Avenue #1607, Austin, TX 78701 (MLS # 3439383)
    $1,250,000
    Lot Size
    N/A

    Home Size
    1,221 sqft

    Beds
    2 Beds

    Baths
    2 Baths

  • 70 Rainey Street #1908
    Austin, TX
    Photo of 70  Rainey Street #1908, Austin, TX 78701 (MLS # 5246691)
    $1,695,000
    Lot Size
    N/A

    Home Size
    1,434 sqft

    Beds
    2 Beds

    Baths
    2 Baths

  • 603 Davis Street #604
    Austin, TX
    Photo of 603  Davis Street #604, Austin, TX 78701 (MLS # 2434110)
    $649,900
    Lot Size
    214 sqft

    Home Size
    1,136 sqft

    Beds
    2 Beds

    Baths
    2 Baths

  • 48 East Avenue #1608
    Austin, TX
    Photo of 48  East Avenue #1608, Austin, TX 78701 (MLS # 5281895)
    $769,900
    Lot Size
    17,904 sqft

    Home Size
    803 sqft

    Beds
    1 Bed

    Baths
    1 Bath

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Filed Under: News Tagged With: 78701, apartments, architecture, design, development, rainey street district, residential, towers

About James Rambin

James is an Austin native and fifth-generation Texan, but tries not to brag about it. Email him anything at james@towers.net.

603 Davis Street #604
Austin, TX
Photo of 603  Davis Street #604, Austin, TX 78701 (MLS # 2434110)
$649,900
10
  • Lot Size
    214 sqft

  • Home Size
    1,136 sqft

  • Beds
    2 Beds

  • Baths
    2 Baths

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603 Davis Street #604
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